Silver award for best Cross-Format at the Outdoor Media Awards 2024

Written By Samantha Perkins

We’re thrilled to have been handed the Silver award for best Cross-Format Campaign at the Outdoor Media Awards 2023 for GWI’s ‘Who cares?’, in partnership with Mediabridge and Truant London.

A witty, provocative and hard-to-miss campaign that shows the force of brilliant copywriting, smart media placement and the physical ad.

The awards are a showcase of the incredible power and abilities of Out of Home advertising. Fantastic to celebrate amongst the industry’s best - and a great collaborative effort. Congratulations, everyone!

Samantha Perkins
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